The Developer
I started coding in 2019 while studying Computer Science. University gave me the theory, but most of what I know came from actually building things – HTML, CSS, JavaScript, PHP – and breaking real projects until I understood how everything fits together.
After graduating in 2022, I went all-in on WordPress – custom themes, plugin development, and WooCommerce. Working on live client sites showed me real performance issues, odd bugs, conflicts between plugins, and all the things you never see in simple tutorials.
From 2021 to 2023, I ran a WordPress blog focused on helping site owners fix real problems – broken layouts, slow sites, WooCommerce errors, configuration issues, and general "why is this not working" headaches. Within around six months it grew to roughly 1,000 visits per day and started ranking ahead of bigger websites.
Then Google shifted its algorithm and began heavily favouring big brands and large companies. Traffic for independent blogs like mine dropped quickly. It was frustrating after so much work, but it confirmed something important: there are still thousands of WordPress users with real problems who need clear solutions, not just content designed to please algorithms.
Seeing the same issues again and again – in that blog and in client projects – is what led to DevTonic Studios. Instead of chasing search traffic, I decided to focus on building serious plugins and custom solutions that directly solve those problems and keep working reliably over time.