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A WooCommerce theme for trades that make to order

A finished shop for your trade. Not a blank theme and a long weekend.

Complete shop designs with every page already built, written and photographed. Import the one nearest your trade, swap in your own words and pictures, pick a look, and you are open.

Built by DevTonic Studios, maker of PriceWise, SheetWise and FilterKit Pro.
Banner shop Glassworks Sawmill and more
The colours named, so you know what you are changing
Paper
Ink
Accent
Panel
Dark band
The type headings and body, set apart
Made to orderBarlow Condensed
Made to orderFraunces
Made to orderSpace Grotesk
The corners cards, fields and buttons together
0px 6px 14px 22px Get in touch
The spacing one scale, every page
Appearance, Editor, Styles. Pick a look, or change any one of these and it moves everywhere at once.
Complete shops, not a home page

Start from the one nearest your trade. More arrive as I build them.

Each one is a whole shop with its own header, footer, colours, photographs, products and a working calculator, built for a trade I could go and look at. New ones land regularly, and your licence already covers them.

Signs and banners

Northgate Signs

Priced by the square metre, with the artwork check and the proof built into the order. Loud, yellow, and readable from across a workshop.

Walk around this shop
Northgate Signs, a StoreWise shop design for signs and banners
Glass and mirrors

Halstead Glass

Millimetres in, price on screen, toughening and polished edges as options. Pale and careful, built around a tolerance nobody else quotes.

Walk around this shop
Halstead Glass, a StoreWise shop design for glass and mirrors
Sheet materials, cut to size

Ashcroft Panels

A cutting list rather than a basket: materials, edging options and a trade counter. Warm timber colours and a quote first layout.

Walk around this shop
Ashcroft Panels, a StoreWise shop design for sheet materials, cut to size
Tarpaulins and covers

Fen Edge Covers

Made to measure covers, with a section that teaches the customer how to measure before they order. Rust, canvas and one pair of hands.

Walk around this shop
Fen Edge Covers, a StoreWise shop design for tarpaulins and covers

The next one is on the bench. Blinds, foam and upholstery, worktops, flooring, netting. Each one arrives as an update, at no extra cost.

See every shop design
Who it is for

If your price is a sum, this is your theme.

Sizes, options, finishes, extras, quantity breaks, artwork to upload. These trades all sell the same way: the customer chooses, the price adds up, and somebody has to make it.

Signs and banners Glass and mirrors Tarpaulins and covers Blinds and curtains Awnings and canopies Flooring and carpet Artificial grass Netting, rope and matting Wallpaper and murals Sheet materials, cut to size Acrylic and perspex Timber and plywood Worktops and splashbacks Stone and quartz Foam and upholstery Insulation Signs and banners Glass and mirrors Tarpaulins and covers Blinds and curtains Awnings and canopies Flooring and carpet Artificial grass Netting, rope and matting Wallpaper and murals Sheet materials, cut to size Acrylic and perspex Timber and plywood Worktops and splashbacks Stone and quartz Foam and upholstery Insulation

The ones in blue have a complete shop today, and that list keeps growing. Not on it? The sections are not tied to a trade: start with the shop nearest yours, change the words and the photographs, and pick a look that suits the work.

What arrives with it

One click, and the whole shop is there. Every page, already built.

Pages, products, photographs, menu, the way a job gets sent in, the questions, the search engine work, and the design itself: the colours, the headings and the corners arrive set the way the shop you were looking at is set. Pick the trade nearest yours and import it. What lands is a working shop, not a folder of parts.

HomeSays the trade, then asks for a size
The whole home page of a StoreWise shop, top to bottom
Get a priceHow to measure, and where to send it
The whole get a price page of a StoreWise shop, top to bottom
ProductSizes, material, edge and add ons
The whole product page of a StoreWise shop, top to bottom
ShopEverything you make, priced by size
The whole shop page of a StoreWise shop, top to bottom
AboutYour workshop, your faces, your county
The whole about page of a StoreWise shop, top to bottom
ContactA real map, hours and a cut off time
The whole contact page of a StoreWise shop, top to bottom
ReviewsWhat people said, with the job they bought
The whole reviews page of a StoreWise shop, top to bottom
And the restDesigned, just not worth a screenshot
The basket The checkout The journal A post Search results The not found page
The product page, done properly

Where the size goes in, and the price comes out.

This is the page the whole shop exists for. Room for the sizes, the material, the edge, the extras and the sketch, with the total moving as they choose.

1 They type the size
Area Length Volume Weight Flat rate

The sum is yours, not a dropdown

Area, length, volume, weight or a flat rate, times your own figures, with a minimum charge underneath so small jobs stop losing money.

2 They choose what it is made of
610gsm PVC £9.40/m²
650gsm heavy £12.60/m²
Flame retardant £15.80/m²
or a colour

Options that change the price

Show the material as a picture of the cloth, as a colour, or as a plain list. Each one carries its own rate per square metre, finishes go on as a surcharge, and the number moves while they read it.

3 The price is already there
£120.77 7.68 m² at £12.60, plus £9.00 for the eyelets and £15.00 of add ons

No waiting for you to answer

The number moves while they read it, so they can try a bigger size or a heavier grade and see what it costs before they ask you anything.

Sketch

A drawing arrives with the order

The photo of the trailer, the sketch on the back of an envelope, the artwork file. Attached to the order rather than lost in an inbox.

Set up

Already wired in

Import a shop and the calculator is set up and working. It runs on PriceWise, which is free, so there is nothing else to buy to get a price on the screen.

Measured, not claimed

Your shop is up before they think about leaving.

A shop site is one of the few things you can put a number on, and anybody can check it in half a minute. So here is the card, and the address it was taken on. The speed score is the one figure I have left off, because it moves with the machine that measures it. The address is right there, so the check takes half a minute.

demo.devtonicstudios.com/signs Lighthouse, 9 September 2026
100 Accessibility
100 Best practices
The three Google actually counts
Largest paint about 2.4s on a phone How long until the biggest thing on the screen is there 2.5s or under passes
Blocking time under 60ms How long the page ignores a tap while it is busy under 200ms passes
Layout shift under 0.02 How much the page moves about while it draws under 0.1 passes
I would rather you checked than took my word for it. It is the same shop you can walk around, on ordinary shared hosting. Run it yourself

Nobody is left looking at a blank screen

Somebody in a yard on one bar of signal has your shop before the glove is off, and nothing shifts under their thumb while it draws.

It works for the customer who cannot use a mouse

Europe has had accessibility rules since June 2025. Headings in order, pictures described, everything reachable from the keyboard.

Not one cookie, and no banner to read a page

A visitor is handed nothing to carry. The first cookie turns up when they put something in a basket, and that one you are allowed to set.

Then make it yours

Imported. Now make it look like you.

The shop arrives finished and it is still yours. Your own colour on the buttons and the prices, a heading that suits the trade, corners squared off or rounded right off. One screen, and it lands on every page at the same time.

Fen Edge ShopGet a priceAbout Get a price
Cut and stitched in our own workshop Made to your measurements

Give us the metres and the price is on screen before you order.

Price your coverSee materials
Free size check on every order
Boat cover from £210 Awning canopy from £180 Furniture cover from £95
Fen Edge Covers The Canvas Shed, Littleport
As it imports
Styles
Colours
Paper Ink Accent
#4F7355
Headings
Fraunces
Archivo
Barlow Condensed
Corners
SquareRound
Fen Edge ShopGet a priceAbout Get a price
Cut and stitched in our own workshop Made to your measurements

Give us the metres and the price is on screen before you order.

Price your coverSee materials
Free size check on every order
Boat cover from £210 Awning canopy from £180 Furniture cover from £95
Fen Edge Covers The Canvas Shed, Littleport
After five minutes

It is the screen WordPress already gives you. Nothing here stops working if you ever change your mind about the theme: the colours and the type are WordPress settings, not ours to take away.

Alternatives, side by side

Do not like a section? There is another one.

Every part of a page comes in more than one shape, grouped together in the editor so you compare them instead of hunting. Below is the one that tells a customer what to send you for a price, in several shapes, all shipped with the same shop and all asking for the same four things. Swap the one you were given for the one you want and keep your words.

A StoreWise section asking what to send: the list on a dark panel, the workshop next to it
Beside the bench The list on a dark panel, the workshop next to it
A StoreWise section asking what to send: written up the way the shop writes a job down
A job docket Written up the way the shop writes a job down
A StoreWise section asking what to send: one box each, read left to right
Four across One box each, read left to right
A StoreWise section asking what to send: straight down the page, a line under each one
Ruled like a book Straight down the page, a line under each one
A StoreWise section asking what to send: each one on its own tag
On labels Each one on its own tag
A StoreWise section asking what to send: no furniture, the form right there
Plain and short No furniture, the form right there

Heroes, page headings, price bands, measuring guides, galleries, reviews, question lists and closing bands all come with alternatives, and more arrive with every update.

Nothing to learn

Click the photograph. Press Replace.

It is edited in WordPress itself, the editor in every tutorial and every video. There is no second system to learn and nothing to buy on top.

The demo shop's home page open in the WordPress editor, the hero photograph selected, with Replace in the block toolbar
The shop's own home page, open in WordPress. The photograph is selected and Replace is right there in the toolbar.
Your photographs, in a minute

Every picture on every page is an ordinary image block. Click, Replace, done, from your phone if you like.

Your words, in your voice

Headings and paragraphs, not settings buried in a panel. If you can write an email you can change this shop.

Your phone number in one place

Address, hours, the cut off promise and where the buttons go, on one screen, feeding every page at once.

Why I built it

I write the plugins that put a price on a size: PriceWise for measurement pricing, SheetWise for cutting lists. The same email kept arriving. The calculator works, but the shop around it looks wrong, and every design I try wants a price tag and a size dropdown.

So I built the shop around the calculator instead. Trades I could check against real firms, each with its own photographs, its own words and its own way of asking for a size. Nothing in it is filler: if a section is in the theme it is because one of these shops needed it.

If your trade is not here yet, the sections still are, and the next shop design is already on the bench.

Hamza
Hamza Afridi
Hamza AfridiFounder, DevTonic Studios
Pricing

Pay yearly or pay once. The shop is the same either way.

One site, either way. Pick how you would like to pay, then whether you want the Pro calculator in the box with it.

23% off 20% off
StoreWise
$129 $99a year
$249 $199once

Save $30 a year

Save $50

The theme and the starter shops, with the free calculator wired in. Stop whenever you like and the shop carries on working exactly as it is.

The same thing, finished with. Two years of the yearly is $198, so from the third year this one is cheaper and there is nothing to renew.

Start with a year Buy it once
16% off 20% off
With PriceWise Pro
$178 $149a year
$348 $279once

Save $29 a year

Save $69

Everything to the left, plus the Pro calculator: conditional questions, quantity breaks, saved quotes and file uploads. Bought apart the two are $178 a year.Bought apart the two are $348.

Get the bundle Get the bundle

In both: The whole theme · Every new shop design · The search engine work · Answers from me

Fourteen days to change your mind, full refund, no questions asked. If it is not right for your trade I would rather give you the money back than have you stuck with it.

Your trade, your way of working

Does your job not quite fit? Tell me and I will build it.

Every shop in here came from a real trade with a real awkward bit. Signs priced by the square metre, glass priced by the pane with a minimum, panels priced off a cutting list somebody emails in. None of that came from me sitting alone with a design tool.

So if that is you, it is worth a conversation. A section that is not here, a way of pricing I have not met, a step in your ordering your customers keep tripping over. Tell me how the job really runs in your shop.

Talk to me about your shop

If it belongs in the theme I build it and everyone gets it. If it is only yours, I tell you plainly what it takes and what it costs, and it is not agency money, because you are talking to the person who writes the code.

Tell me what you need

I read every message myself. You hear back from me, not a bot.

Questions, answered plainly

What shop owners ask me.

Everything you need to know about StoreWise

My trade does not have a shop design yet. Is it still for me?
Yes, and that is what the sections are for. The shops that exist are worked examples: blinds, foam, worktops, flooring, netting and upholstery all sell the same way, a size in and a price out. Take the shop closest to how you work and it is already asking your customers the right questions.
Do I have to buy the calculator as well?
No. The calculator wired into the starter shops is PriceWise, which is free, so a size goes in and a price comes out with nothing else bought. PriceWise Pro adds what a busier shop wants later: questions that only appear when they apply, quantity breaks, saved quotes and file uploads. The bundle is the cheapest way to get both together.
Will importing a shop design wipe what I already have?
No. It adds its pages, products, photographs and menu, and leaves your own pages, products and orders alone. Import it on a fresh site if you would rather see it whole first, and you can import a different shop afterwards without starting again.
Can I use my own photographs?
That is the point of it. Every picture is an ordinary image block, so you click it, press Replace and choose your own, the same as any other WordPress site. The demo photographs are there so the shop looks finished from the first minute, not so that you keep them.
Do I need to know how to build pages?
No. Everything is already built, so you are changing words and pictures rather than making layouts. If you do want a different layout, every section comes with alternatives sitting next to it in the editor, and swapping one for another is delete and insert.
What happens when my year is up?
That depends which one you bought. On the yearly, updates and new shop designs keep coming while it runs, and if you stop paying the shop carries on working exactly as it is. Buy it once instead and there is no year and nothing to renew, and everything I build after that is still yours.
Does that make my shop accessible?
It does the half a theme can do. Headings come out in order, every picture can carry a description, everything on the page can be reached and used from the keyboard, the colours hold up against the contrast rules, and the pages arrive that way without you setting anything. The half it cannot do is your own content: the words you write, the description you give each photograph, and any file you upload. Shops selling to people in Europe have had rules to meet since June 2025, so it is worth doing your half properly. If you are unsure, run the same Google test on your own shop once you have added your things, and it will tell you what it finds.
Will I need a cookie banner?
Not for the theme. A visitor can read every page of your shop and be handed nothing at all: the typefaces are served from your own site rather than fetched from a font company, and nothing is loaded from anywhere else. The first cookie appears when somebody puts something in a basket, and a basket is the sort you are allowed to set without asking. If you sell into Europe there is also a switch that holds the map on your contact page back until a visitor asks to see it, so the page makes no request abroad until they do. Anything you add yourself, an analytics tag or a chat window, is still your own to declare.
Will it slow my shop down?
The other way about. The two things a theme actually decides, how long the page ignores a tap and how much it moves about while it draws, both come back well inside what Google calls good, and accessibility comes back at a hundred. I have left the speed score off on purpose, because it changes with the machine that measures it. Run the test on your own shop and use that number. The address is on the report card further up, so you can run it in half a minute.
Have a look before you buy

Walk around the shops. Nothing to install.

The demos are the real thing, running this theme, with the products and the calculators working. Click through them, then decide.

Open the demos Get the shop in a box

Fourteen day refund. Licence key by email. Pay yearly or pay once.